signpost kent
As a new charity, Signpost Kent used the branding process to formalise their marketing strategy. Knibbs acted as a sounding board to develop ideas and to focus on the core activity was underlying the charity's conception, which was to promote mental wellbeing and positive good mental health to GPs, charities and other organisations concerned with mental wellbeing.
This case study documents the tranformation that a logo goes through to become a brand from initial concepts to the final printed items.
“I just wanted to say thank you so much to you and your team for working so hard on the leaflet, banner and business card. They were all there at the conference and looked absolutely great. Everyone loved the look and some of my marketing colleagues from other organisations said that we had really set a new standard. Thank you very, very much.”
Jo Woollett, Project Director, SignPost Kent
As a new charity, Signpost Kent used the branding process to formalise their marketing strategy. Knibbs acted as a sounding board to develop ideas and to focus on the core activity was underlying the charity's conception, which was to promote mental wellbeing and positive good mental health to GPs, charities and other organisations concerned with mental wellbeing.
This case study documents the tranformation that a logo goes through to become a brand from initial concepts to the final printed items.
“I just wanted to say thank you so much to you and your team for working so hard on the leaflet, banner and business card. They were all there at the conference and looked absolutely great. Everyone loved the look and some of my marketing colleagues from other organisations said that we had really set a new standard. Thank you very, very much.”
Jo Woollett, Project Director, SignPost Kent
